Franchiseindia

At the 34th Edition of FRO EXPO 2011 at Chennai, Sporty Beans, a Pune-based sports program company has announced its expansion plans. It is offering an innovative program for preschools, elementary schools, daycare facilities, and parks/recreation departments. The company is plans to start franchisees for setting up centers. The number of proposed centres is 50 in the next two years, each with average enrollment strength of 40-60 kids. Presently, there is no such program in India which aims at innovatively engaging pre-school or primary school kids to sports and instills into them the basics of sports based activities.
Sporty Beans is a low investment and high return franchisee business model. Also,Sporty Beans has roped in Franchise India Brands Ltd to develop the proposed business format.
Karan Sareen, Director-Projects, Sporty Beans says, “Apart from being a high potential business, the sense of fulfilment that comes from making a positive impact on a kid's future is the most striking aspect of the Sporty Beans franchise opportunity.”
Sonya Chowdhry Grover, Director - Planning & Strategy, Franchise India Brands Limited, adds, “India is a country fraught with enormous opportunities for franchising and the market conditions are ready for significant expansion in the pre-school domain. Sporty Beans will have one of the early mover advantages in Chennai and can maximise the market share, thus, build the brand along with the established players.”