Curves to roll out 250 fitness centres in India foray
Curves International Inc. the US-based women’s fitness club has forayed into India. The company proposes to roll out 250 fitness centres in India through its master franchise - Curves India by 2014 b
Feb 03, 2011 | comments (0) |
Curves International Inc. the US-based women’s fitness club has forayed into India. The company proposes to roll out 250 fitness centres in India through its master franchise - Curves India by 2014 by setting up franchisees as stated by company official. Curves presents a franchise opportunity for women entrepreneurs in India. The brand is a woman owned and managed business with over 4 million worldwide members and 10,000 branches in 85 countries. The varying Indian demography and its demanding lifestyle need efficient fitness services. Curves centres offer an innovative, 30-minute fitness program that combines strength training and sustained cardiovascular activity through safe and effective hydraulic resistance.
The brand has an established franchise model and all Curves centres across the globe are franchised. Curves products comprise exercise as well as diet and weight management solutions. The brand has been rated sixth in the top ten franchise brands internationally.