Gold Gym plans franchise expansion.

Gold’s Gym, a fitness chain based out of India has partnered with ‘Cheeny Kum’, a unique health management technology to launch healthcare services that will be available for 24/7/365.

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May 30, 2011 | comments (0) |

Gold Gym plans franchise expansion.

Gold’s Gym, a fitness chain based out of India has partnered with ‘Cheeny Kum’, a unique health management technology to launch healthcare services that will be available for 24/7/365. The company has revealed that for the initial phase only six fitness centres in Mumbai will offer additional healthcare services to its members. Later it will launch franchised as well as company owned stores.Under this service, each member will have a committed personal health and lifestyle manager who will take care of the nutrition, fitness and lifestyle of the member outside the gym also.
G Ramchandran, Director, Gold’s Gym said comments on this partnership, “The alliance is first of its kind in the country where science and fitness form an enviable combine for the betterment of the Indian audience. Cheeny Kum will help us extend support to our members even when they are away from the gym and hence help them attain a healthy life along with a fit body, as our slogan goes.”
And Dr Ankit Khambhati, Co-founder and Director, Cheeny Kum adds, “Unhealthy lifestyle and eating habits practiced for 23 hours a day can nullify the effect of your 1 hour workout. However, with Cheeny Kum, compliance is never a problem and we ensure that the member looses not just the weight, but the inches in a healthy manner and is less exposed to the risk of lifestyle diseases like obesity, diabetes, heart diseases, hypertension, depression etc.”
Also, Dr Viral Shah, Co-founder and Director, Cheeny Kum shares the future expansion plans of the alliance, “We are looking forward to extend this relationship with Gold’s Gym to other cities in India soon.”

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